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Malaysia’s 10 Most Popular Ecommerce Solutions for Online Sellers

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Are you searching for the perfect ecommerce solution for your online store?

With so many options out there, it’s easy to get overwhelmed. But hey, that’s why we’re here, to help you cut through the noise and make an informed choice.

In this article, we’ve compiled a list of the top 10 ecommerce tools that are currently gaining popularity among Malaysian online sellers (yes, as of June 2023).

The 10 Most Popular Ecommerce Solutions

For ecommerce seasoned pro, you can get the update quickly from the table below.

As for newbies just dipping your toes into the online selling game, you can go through the quick overview for each solution just in case you are not familiar with names listed in the table.

Let’s dive in and find your e-commerce soulmate!

First of all, we have tabulated and ranked the top 10 ecommerce solutions based on the total number of live stores using each platform.

To provide you with a more in-depth perspective, we have further broken down the number of newly added stores for each solution over the past 6 quarters, from 2022 Q1 to 2023 Q2.

Yes! It’s a simple table, and I hope it gives you the inside scoop and helps you find the platform that’s a perfect fit for your business.

 

So, let’s delve into the first tool on our list: WooCommerce.

#1. WooCommerce (Most Popular)

WooCommerce is an open-source e-commerce plugin for WordPress. It is designed for small to large-sized online merchants using WordPress. WooCommerce is 100% customizable and flexible. It has a large community of users and numerous extensions to enhance the look and functionality of your store. However, the learning curve is quite steep and if you’re an ecommerce newbie, you’ll need some technical help.

  • Total live stores using WooCommerce: 18,698 
  • New stores added: 5,393
  • Marketplace integration: Shopee, Lazada, Zalora, Mudah, Lelong, etc.

#2. Shopify

Shopify is a user-friendly e-commerce platform that empowers small businesses to easily create and manage their online stores from a single, intuitive dashboard. With Shopify, merchants can build modern and attractive online stores and seamlessly sell their products across various channels, including social media, seller marketplaces, blogs, websites, and even through email, text, and chat. It’s a versatile platform that supports dropshipping, point-of-sale transactions, and multi-currency selling. However, it’s worth noting that while Shopify offers great functionality, some advanced features may require additional apps, which can increase monthly costs. Additionally, the selection of free themes available with the platform is somewhat limited.

  • Total live stores using Shopify: 5,114
  • New stores added: 1,909
  • Marketplace integration: Shopee, Lazada, eBay, etc.

#3. EasyStore

EasyStore is a versatile e-commerce platform that enables you to create and manage your online store while seamlessly selling on multiple sales channels like Shopee, Lazada, and PGMall. It’s an ideal choice for individuals or businesses looking to sell within Malaysia, offering an affordable and comprehensive e-commerce solution. However, EasyStore’s main limitation lies in its scalability for store owners aiming to expand beyond Malaysia’s borders.

  • Total live stores using EasyStore: 3,284
  • New stores added: 935
  • Marketplace integration: Lazada, Zalora, Youbeli, PGMall, Presto Mall and Lelong, etc.

#4. Wix Store

Wix is an all-in-one website builder that lets users to create attractive websites quickly and effortlessly, even without any design or coding experience. It has gained popularity among bloggers, entrepreneurs, and small business owners for its user-friendly interface and versatile features. If you have a Wix Business plan, you can enhance your website by integrating the Wix Stores app into the Wix Editor. This allows you to unlock a range of e-commerce capabilities, including the ability to showcase your products in stunning galleries, offer secure checkout options, sell across multiple sales channels, and even incorporate dropshipping products into your store. However, it’s worth noting that Wix does impose storage limits on all plans, and once your site is live, changing templates can be challenging. Nonetheless, Wix remains a powerful choice for building an impressive online presence.

  • Total live stores using Wix Store: 1,522
  • New stores added: 558
  • Marketplace integration: Amazon, eBay, Facebook, Instagram, etc.

#5. OpenCart

OpenCart is a free and open-source online store management system that enables online sellers to easily launch their own online stores, manage inventory and orders, and accept customer payments. While it offers a wealth of features and flexibility, it’s important to note that OpenCart does have a steep learning curve. The platform provides a variety of extensions that allow you to integrate with popular marketplaces like Shopee and Lazada, local shipping companies, and payment gateways. However, it’s worth mentioning that some of these extensions can be quite expensive.

  • Total live stores using OpenCart: 1,297
  • New stores added: 227
  • Marketplace integration: Shopee and Lazada, etc.

#6. SHOPLINE

SHOPLINE is a user-friendly global ecommerce platform that enables users to easily launch an online store without any coding knowledge. It provides a comprehensive suite of solutions for B2C, B2B, and dropshipping, including features like integration with AliExpress, omni-channel marketing tools, an ecommerce website, POS system, live streaming capabilities, and social commerce integration with platforms such as Facebook, Instagram, and WhatsApp. Additionally, SHOPLINE offers robust inventory and marketing management features to help users efficiently run their online businesses.

  • Total live stores using SHOPLINE: 741
  • New stores added: 321
  • Marketplace integration: Amazon, eBay, Shopee and Lazada, etc.

#7. Ecwid

Ecwid is an e-commerce platform that empowers creatives and small business owners to effortlessly create stunning online stores without the need for programmers or designers. With Ecwid, you can seamlessly integrate your store with your existing website, social media business page, blog, marketplaces, or even a mobile app. It’s worth noting that phone support and product variants are available only with the more expensive plans.

  • Total live stores using Ecwid: 750
  • New stores added: 126
  • Marketplace integration: Amazon, eBay, Etsy, Google Shopping, Shopee, etc.

#8. Magento

Magento is a powerful open-source e-commerce platform primarily used by large enterprises like Coca-Cola and Nike. It offers enterprise-level functionality and customization options, making it a preferred choice for businesses with programming capabilities. With Magento, you can leverage third-party plugins and various integration tools to enhance your e-commerce solution. In June 2018, Adobe acquired Magento, and it is now known as Adobe Commerce.

  • Total live stores using Magento: 336
  • New stores added: 58
  • Marketplace integration: Amazon, eBay, Shopee, Lazada, Zalora, PGMall, Presto Mall, etc.

#9. PrestaShop

PrestaShop is a free and open-source e-commerce platform that allows users to create their online stores and sell products online. It comes equipped with over 300 built-in features, allowing easy management of product listings, payments, and shipping. Users have the flexibility to customize store themes and enhance functionality by purchasing paid add-on templates and plugins, although these tend to be more expensive compared to WordPress alternatives.

  • Total live stores using PrestaShop: 267
  • New stores added: 37
  • Marketplace integration: Shopee, Lazada, etc.

#10. Squarespace

Squarespace is an all-in-one content management system that allows you to create websites, host content, and sell products, among other features. It is particularly well-suited for building professional and creative websites, offering high-quality designs and advanced functionalities that are perfect for blogging, photography, and resumes. While Squarespace comes with numerous advantages, it’s important to note a few drawbacks. These include limitations in customizing templates, a potentially confusing user experience, and a lack of available plugins and extensions.

  • Total live stores using Squarespace: 103
  • New stores added: 38
  • Marketplace integration: Facebook, Instagram, and Lazada, etc.

There you have it! These are the top 10 most popular ecommerce solutions adopted by Malaysian online sellers from Q1 2022 to Q2 2023, as reported by Store Leads in June 2023.

However, if you look at the list carefully enough, you may notice that one highly popular Malaysian ecommerce solution, SiteGiant, has been omitted from the report. 

So, for the benefit of our new online sellers, I have included a snapshot for you below:

#11. SiteGiant

SiteGiant is a robust e-commerce solution tailored specifically for Malaysian online sellers. With its advanced features, including integrated marketplace management, customizable storefronts, and powerful inventory management, SiteGiant enables sellers to optimize their operations and achieve maximum online sales potential. However, it’s worth noting that SiteGiant does not offer a free trial and lacks monthly plans.

  • Total live stores using SiteGiant: N.A.
  • New stores added: N.A.
  • Marketplace integration: Shopee, Lazada, Zalora, PGMall, WowShop, Senheng App, Shop.com, Youbeli, and Subplace

BONUS for Ecommerce Newbies!

For those of you who are new to selling online, have a tight budget, and don’t want to commit to a yearly plan while planning to sell your products on Shopee and Lazada Malaysia, there’s a new kid on the block worth checking out.

Introducing Thundersell, a newly launched ecommerce solution provider.

Thundersell is offering a Free for Lifetime plan where you can:

  1. Sell unlimited number of SKUs on its Thunderstore webstore.
  2. Manage unlimited number of contacts.
  3. Process up to 100 orders per month.
  4. Manage inventory, payment, and shipping tracking.
  5. Enjoy many more functions for Free!

When your business outgrows the Free plan, you can easily upgrade to the Professional plan, which is only RM39.15 per month when paid annually.

The Professional plan empowers you to:

  1. Sell on 3 different Thunderstores and 4 marketplace stores.
  2. Process up to 1,500 orders per month.
  3. Auto-sync product info and images across Thunderstore, Shopee and Lazada
  4. And many more.

Alright, guys and gals…

Remember, success in e-commerce is all about finding the right fit for your business, staying adaptable, and continuously learning. So go ahead, explore the options, test the waters, and start building your online empire.

If you have any questions or need further guidance, don’t hesitate to reach out. We’re here to support you on your e-commerce journey. Best of luck and may your sales soar to new heights!

Now go out there and conquer the e-commerce world. Happy selling!

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